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Network Intelligence - Achieving smart pipes

Innovation Reports - 01/12/2008 Network Intelligence - Achieving smart pipes

Achieving smart pipes

Building a more and more intelligent network has been a long-term goal. But what does ‘intelligent’ mean? As a term, it is easily misinterpreted and seen as a fuzzy notion. Opposed to a ‘dumb’ network on which packets are transported to their destinations without any questions, an intelligent network has the ability to monitor network behaviour along with end-user experience. It is the in-depth data made available by Deep Packet Inspection (DPI) that makes the network more intelligent, thus adding some smarts into a network infrastructure.


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Contents


Not a month goes by without having telecom-related news treating Deep Packet Inspection. Service Providers are particularly keen on using DPI to make their network more intelligent and help them to react to the emergence of new usages, the rise of content, thus the increasing need of bandwidth. In today's fiercely competitive market, pressures from subscriber churn as well as the battle against security threats both constitute arguments for SPs to care about DPI.

From the suppliers' side, the market is highly fragmented with traditional DPI vendors, in addition to companies from traffic management and network security solutions. Moreover, long established network equipment providers such as Alcatel-Lucent, Cisco and Ericsson have entered the DPI market, integrating the technology into their existing portfolio.


1. Deep Packet Inspection

1.1. What is DPI?
• An advanced packet filtering technique
• From "dumb" pipes to value added conduits
• How does it work?
• DPI in the network infrastructure

1.2. Traditional DPI functionalities
• Traffic monitoring & Control
- Network usage analysis
- User behaviour analysis
• Network security
- Focus on network attacks

1.3. Technical, privacy and regulation issues
• Technical Issues: performance, signature recognition, increased use of encryption, security
• Privacy issue
• Regulation issue


2. The market complexity of DPI

2.1. Market landscape:
Network Equipment Providers vs DPI specialist developers
• Competitive landscape
• DPI Ecosystem/Environment
- Technical value chain
- Technology partnerships
- Distribution partnerships
• Profiles / Value Proposition
For each vendor analysed:
- Products
- Technical capabilities
- Selling proposition
- Targeted Customers
- References

2.2. Competition synthesis
• DPI performance
• DPI end to end solution
• Market segmentation


 


3. DPI deployments



3.1. Service Providers drivers
• Quality of Experience enhanced
• Quality of Service guaranteed
• Costs structure reduction

3.2. Mobile Service Providers

3.3. Potential players keen on DPI


 


4. DPI market opportunity/prospects



Latest fad or an emerging market?

• DPI is a must have technology
• But…people don't want to act in "Big Brother"
• From Network intelligence… to information monetization

• What is DPI? Why is it becoming a telecom buzzword?

• Can DPI solve network-related problems for SPs (Service Providers: rising bandwidth issue, network attacks…?

• Should Service Providers commit to deploying DPI?

• What are the traditional equipment providers' strategies to enter the market?

• How significant are the opportunities by leveraging network intelligence?

Figure 1: Shallow Packet Inspection and OSI model
Figure 2: Deep Packet Inspection and OSI model
Figure 3: Stateful and Deep Packet Inspection
Figure 4: From ‘dumb’ pipes to value-added conduits
Figure 5: Simplified functional schema of IP packet acquisition
Figure 6: Unmanaged and managed service
Figure 7: Bandwidth consumption
Figure 8: Consumer Internet traffic forecast
Figure 9: Applications' sensitivity to delay for business
Figure 10: Data traffic distribution in WCDMA network, Western Europe, based on six months
accumulated traffic, 2007
Figure 11: Trends in increased damage
Figure 12: Evolution of the DPI market landscape
Figure 13: DPI market growth
Figure 14: DPI Established players and segmentation
Figure 15: DPI Ecosystem
Figure 16: DPI players positioning
Figure 17: From light to heavy usage
Figure 18: Broadband Speed Increases Performances
Figure 19: Email from BT on Usage Allowance
Figure 20: 2 MB ADSL Pricing of Virgin Media, United Kingdom
Figure 21: Bandwidth Management Report – an example
Figure 22: Some Mobile Operators Using DPI
Figure 23: DPI overview
Figure 24: Evolution of DPI market

***

Table 1: The interest of deploying DPI
Table 2: Applications' sensitivity to delay, jitter and bandwidth consumption
Table 3: Internet subscribers profiles by level of application use/adoption
Table 4: DPI key characteristics
Table 5: BT Broadband Packages
Table 6: Mobile Data Subscribers Trends in Ireland
Table 7: Benchmark of the Unlimited Internet Offering on Mobile Handset
Table 8: Benchmark of the Unlimited Internet Offering on Mobile PC



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