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Market Reports

IDATE's market report programme for 2012 constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets. More than just a catalogue of publications, this constitutes a concrete manifestation of our drive to create a unique tool geared towards understanding and monitoring the Telecom, Internet and Media sectors.

5 research formats designed to provide a comprehensive view on your market:
  • Market & Data Reports - market analysis (PDF report + Excel Database
  • World Market Reports - Internet, TV, Telecom Services & Video Games market survey
  • Innovation Reports - indepth analysis of key innovations
  • Future Reports - prospective studies for scenarios in 2020
  • Watch Services - IDATE continuous services


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    Apps and the Mobile Internet
    Market & Data Reports
    27/01/2012
    more Mobile Internet is here and geared for growth, despite the global recession. For 2016 the worldwide penetration rate of Mobile Internet will reach 34.7% - or 2.89 billion users - generating service revenues (apps and advertising) of 43.3 billion EUR. This report provides detailed information about market's structure, data & forecasts 2008-2016, player profiles and strategies. It also spotlights the current and upcoming trends and the different kinds of mobile Internet usages.
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    Broadcast Mobile TV
    Market & Data Reports
    02/02/2008
    more While the number of effective launches and announced broadcast mobile TV solutions is multiplying, great uncertainty still surrounds the business model and expectations for profitability from this type of service. Partisans of both free and feebased solutions are putting up their arguments, while each player’s role in the value chain (whether a TV channel or mobile operator, etc.) has yet to be defined. IDATE’s report studies the main models for mobile TV services, how they work, their strengths, their shortfalls and their potential for development. It then sets out the main lessons learnt from these models concerning the key factors for broadcast mobile TV’s success. And lastly, the report provides modelling for the operating accounts of major players in broadcast mobile TV, shedding light on the key variables that influence their profitability.
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    more This report explores the various initiatives aimed at developing hybrid satellite networks in Europe, involving both the space segment and a terrestrial segment of repeaters that are compatible with the satellite network. The award of two pan-European licences is expected to spur the development of mobile TV services, as well as mobile telephony and broadband solutions.
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    Data Roaming
    Market & Data Reports
    15/09/2008
    more This report presents the trends of the emerging market of international roaming for data services on GSM / 3G mobile networks, the services and tariffs offered by European operators and their evolution. It also analyses the technology involved to provide data roaming services and the relations between the different players: mobile network operators, international transit carriers and clearing houses.
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    more While debates intensify on using the digital dividend, with the switch-off due date approaching in several countries, IDATE focuses on the opportunities that these additional resources could offer to terrestrial TV channel producers to establish their strategic position, strengthen their competitiveness and grow their revenue, in an increasingly competitive environment.
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    Femtocells
    Market & Data Reports
    30/07/2011
    more This report presents the latest trends in the femtocell market, which has recently regained momentum with the entrance of new ODM & chipset vendors as well as the emergence of new markets in the form of enterprise and public access. It examines also how mass-market deployment levels will be reached - 39.4 million deployed units by 2015 - and what obstacles must first be overcome.
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    Fixed-Mobile Convergence in the Business World
    Innovation Reports
    11/09/2009
    more The Fixed-Mobile Convergence market (FMC) could generate revenue of 900 million EUR in 2013 in Western Europe’s five largest markets, and so accounting for 4% of total mobile services revenue. Starting with a detailed inventory of FMC services aimed at businesses and an analysis of the offers being marketed by operators, this report then examines the underlying trends governing the use of FMC.
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    LTE Devices
    Market & Data Reports
    29/07/2011
    more This report provides an overview of the LTE devices market with availability roadmaps for LTE devices for each regions. It also includes a device typology (smartphone, tablet, M2M, dongle, personal hotspot…) and case studies of LTE chipset & devices manufacturers, along with an analysis of the players’ positioning in the LTE battleground. It also proposes detailed forecasts for LTE devices sales revenue & unit shipments.
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    LTE Markets & Strategies
    Innovation Reports
    15/12/2011
    more This report provides an overview of the latest trends in the fast growing LTE market and the reasons driving MNOs' migration to LTE. It also analyses operators' roll-out strategies, LTE networks, technical hurdles, the regulatory environment and LTE spectrum issues, in addition to spotlighting the key players' different strategies and what will change with LTE.
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    LTE pricing
    Market Insights
    15/03/2012
    more This latest IDATE insight provides a benchmark of pricing schemes in the world’s most dynamic LTE markets. The Insight is part of the 2012 edition of the IDATE's World LTE Market - Watch Service collection. These monthly insights focus on key LTE market issues: outstanding event of the month, analysis of the latest market trends, player interviews (operators, vendors, regulators, public authorities), highlights from major conferences…
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    LTE: a Compelling Answer?
    Innovation Reports
    06/07/2009
    more This report provides a complete analysis of the LTE (Long Term Evolution) perspective as the next step towards 4G and real mobile broadband networks. It presents an in-depth analysis of LTE deployment strategies through the elaboration of an original cost model. The model is based on individual market contexts and operators' situations regarding legacy infrastructure, spectrum licences awards, the availability of devices and the demand for data services. Resting on thorough market research, this study presents roadmap scenarios and forecasts up to 2015. It also assesses the impact of LTE take-up on the overall mobile ecosystem as we observe the strengthening of current trends towards fixed-mobile convergence and network sharing, a new wave of consolidation in mobile markets and LTE driven global partnerships.
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    Mobile Churn Management
    Innovation Reports
    15/08/2008
    more Retaining customers is one of the most critical challenges in the maturing mobile telecommunications service industry. Customer churn adversely affects mobile telecom operators because they stand to lose a great deal in price premium, decreasing profits levels and a possible loss of referrals from continuing service customers. Figuring how to deal with churn is turning out to be the key to the survival of telecoms organizations. This report by IDATE sets out the real issues at stake in mobile churn management. It addresses and provides guidance on how to tackle churn both in terms of business processes (refining customer care, loyalty schemes, customer segmenting) and through the use of software solutions available.
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    Mobile Customer Acquisition & Retention
    Market & Data Reports
    15/04/2009
    more This report examines the innovations being brought into acquisition and retention practices of the mobile market for the MNOs in developed markets It is based on case studies and assessments of innovative practices put in place by operators performing in acquisition or retention.
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    Mobile Handset Dynamics
    Innovation Reports
    15/05/2008
    more With the surge of the wireless communication market, the complexity of handset electronics has grown exponentially, from delivering a basic voice functionality to enabling access to real time videos and data services anytime, anywhere. With the development of multimedia applications on mobile, speedier and more energy-efficient components are needed, as low-power applications are one of the key features of the wireless communications market.
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    Mobile Innovation in Japan
    Innovation Reports
    09/03/2010
    more For the past 10 years, Japan has seen a wave of mobile innovation, yet these innovations are rarely replicated globally. This report investigates the key innovations, the unique ecosystem behind them, and the future of Japan’s closed innovation paradigm.
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    Mobile Network Outsourcing & Sharing
    Innovation Reports
    22/06/2009
    more Today, network sharing and outsourcing are not confined to challengers in the mobile market anymore but have become widely adopted among all kinds of mobile operators. This report presents different flavours of outsourcing and sharing and what drives mobile operators to do so. The analysis also sheds light on the long term impact on the industry, including equipment vendors.
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    Mobile Networks Saturation
    Innovation Reports
    04/05/2010
    more At a time where network congestion leads to dropped calls and interruptions in Internet access, this study presents the mobile traffic projections and capacity evaluation of IDATE experts’ based on several case studies. The aim of our in-depth analysis is, to determine the realities and to provide different scenarios for network saturation up to 2015.
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    Mobile Payments
    Innovation Reports
    07/12/2010
    more This study spotlights the mobile payment market, provides details about the related services and their technological aspects, analyses the usages and the industrial structure with a drawn of the value chain. The report makes an in-depth look in examinating several business models - for NFC, SMS, Fixed/mobile wallet & App Stores - their impacts and upcoming opportunities.
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    Mobile Pricing Innovation - The price of pricing
    Innovation Reports
    15/07/2008
    more There is a flurry of innovations in the pricing strategies of the mobile phone market, in particular the pricing schemes for the three most commonly used services: voice calls, SMS and data transmission. This IDATE report explains and reviews in detail the tariffs on offer in the consumer sector from mobile network operators, focusing primarily on Europe (France, Germany, Italy and the UK), the United States, Mexico, and Japan.
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    Mobile TV Solutions
    Market & Data Reports
    15/07/2008
    more The Mobile TV market is a myriad of consolidation, and solution vendors are running hard to adapt. Their services can be based on linear TV channels, on-demand contents or rich media applications. The delivery vector could be existing cellular mobile networks, dedicated broadcast solutions or alternative provisioning, notably through open systems. And they have to deal with a variety of standards and formats.
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    Mobile Video
    Market & Data Reports
    06/06/2011
    more This report examines the mobile video market and its different business models, technologies and devices. It offers readers an analysis of consumption, the market’s segmentation and its development up to 2015, along with key data on the players and market sales which are forecast to reach €12.6 billion in 2015.
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    Mobile VoIP
    Innovation Reports
    22/04/2011
    more This study looks at the changing landscape of the mobile VoIP market; the main over the top players, the new entrants together with what they bring, and how the operators are reacting. The technical challenges are assessed, and an analysis as to the level of threat mobile VoIP brings to operator revenues is made. It concludes with a scenario for the development of this emerging market.
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    Near Field Communications
    Market & Data Reports
    15/09/2008
    more For handset players, the growing portion of wireless connectivity modules embedded in handsets constitutes the first step to enter the wireless ecosystem of opportunities. Today as more data transit through mobile phones, development of wireless ecosystems from WLAN to WPAN where information is transmitted thanks to short range technologies (Bluetooth, UWB, Zigbee, NFC) could greatly impact the historic use of operators network as primary data transmitter but also represent a real opportunity to diversify their business.
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    New Communication Trends - Use-IT Europe Survey
    Market & Data Reports
    01/01/2009
    more The objective on this report is to identify new mobile consumption patterns amongst early adopters, and to predict the degree to which these new behaviour patterns will spread to the mass market. Based on a survey of young early adopters in Europe, this report examines the different communication methods being used, and the associated trade-offs, as well as the most popular types of application and pastimes.
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    Next Generation Carrier Models
    Innovation Reports
    05/01/2009
    more Based on past evolutions of the industry this report covers the macro-movements of the telecoms business,and looks for the next growth options for European players, in particular volume strategies vs. value strategies. It is based on quantitative research on the commercial, operational and financial performances of 14 European operators (12 integrated incumbents, 1 wireline incumbent, 1 mobile), and 5 emerging operators.
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