Home > Research > Market Reports

Market Reports

IDATE Research's market report programme constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets in the digital economy – the DigiWorld.

Apply for trial access

Our brand-new 2015 research catalog is organized around four areas that cover 10 specific categories. Each of these provides insight into key markets through a comprehensive set of deliverables – datasets, reports and slide decks. Contact us for the complete list of publications and pricing conditions for single studies or packages.

Future Networks Telecom Strategies Media Strategies Internet Economies
Wireline Telecom Players & Markets Television & Video OTT
Connected Objects

Wireless Telecom & Over-The-Top Video Distribution & Devices
Personal Data & Advertising

Cloud & Infrastructure   Digital Entertainement  

Search result(s) : 25/139
more This study examines the key radio technologies for mobile networks in the five years to come. 4G evolutions and 5G networks will integrate the major technological innovations described in this report and will allow the use of mobile technologies in unlicensed frequency bands and the support of a huge number of machines with optimised characteristics such as power consumption or reduced device cost.
Improvements in carrier aggregation support will enable mobile operators to fully exploit their spectrum asset and to provide higher data rates to their customers while expanding their network capacity. Improvements in antenna systems will enable higher spectrum efficiency, reduced interferences and operation of mobile systems in frequency bands above 6 GHz.
In the longer term, innovations in 3GPP Release 14 will focus on latency reduction, use of unlicensed spectrum by mobile networks, massive Multiple-Input Multiple-Output (MIMO) antenna use, active antenna systems and indoor positioning.
Further Releases will pave the way for 5G with use of spectrum above 6 GHz, improvements in signalling and control, work on new modulation schemes, 3D massive MIMO, cognitive radios and ultra-dense HetNets.
FTTx vendors
Market report
more This report analyses the FTTx market in 2014-15 from the equipment suppliers' viewpoint.
It takes a look at the different super-fast broadband (SFB) technologies and their evolutions.
It delivers a market analysis, with particular focus on equipment suppliers' strategies around the world.
It also provides market share estimates for PON market operators (OLT and ONT).
A series of one-to-one interviews and meetings were held with many of the globe's leading FTTx equipment suppliers, including Huawei, Alcatel-Lucent, ZTE, Fiber Home, Calix, Adtran and Dassan Networks, for the purposes of this report.
The Gigabit Race
Market report
more The Gigabit race is now a reality, especially in the United States where private sector players and local authorities are all getting involved in furthering the deployment of new generation infrastructure. Elsewhere in the world, Gigabit access is already in place, notably in Asia, or, in places such as Europe, poised to become a new target product for the marketplace.

This report explores regional approaches to Gigabit-speed access, and describes how the different types of players are positioned. Private and public sector stakeholders may not have adopted the same strategies, but all have a vital role to play in this search for increased network performance.

The report begins by providing some background on so-called Gigabit technologies. Although FTTH is the only one currently able to deliver a 1 Gbps connection, copper and coaxial cable systems could well undergo technological upgrades in the very near future that will allow them to rival optical fibre.

Lastly, the report takes a look at the services and usage side of things, and confirms that ultra-fast broadband is a natural progression from superfast broadband: with no specific application that today requires a 1 Gbps connection, the need for increased bandwidth is being spurred chiefly by a rise in the number of users with a simultaneous connection... although future innovations could change all that.
World Consumer Electronics Market
more Our study Consumer Electronics focuses on video devices and explores the main technological and industrial trends in the following market segments: • Television • Computers • Portable Media Devices • Digital Media Boxes • Set-Top-Boxes.
It also delivers key findings on our market sizing and forecasts for CE and connected CE, with a highlight on Ultra HD TV set sales (volume and value) and its prospective up to 2019.
The study includes a report and a detailed dataset.
Small cells and Wifi offloading
Market report
more As mobile data proliferates so too does the demand for capacity and coverage.
Many options exist to cope with data surge. Small cell deployment and Wifi offloading are the main ones.
Small cells give the opportunity to come closer to the user and to offer a better coverage, indoors or outdoors at low cost.
Despite remaining technological hurdles, Wifi is a heavily deployed and cost-effective solution promoted by MNOs themselves for offloading, and by alternative players willing to eat into MNO revenues.

This report presents the state-of-the art of the small cell and Wifi opportunities to close the gap and highlights strategies at play. It also gives the flavour of future scenarios.
Single Market Initiatives
Market report
more Europe's telecoms sector was considered a success story for many years. Yet, despite more than 20 years of European telecoms policy and a common regulatory framework, the European market remains largely fragmented along national borders. The EC has launched several measures to address this phenomenon

The first chapter of this report looks into the evolution of the European market in recent years notably in terms of revenues and subscribers of electronic communications services and presents some key comparisons with other regions in the world.

In the following the report elaborates on the legacy regulation and the negotiations that led up to the finding of a compromise on the Telecom Single Market package by the European institutions.

The last chapter of the report presents the Digital Single Market, the Juncker Commission's digital flagship initiative and takes a closer look at two of its key elements; i.e. the discussion about digital platforms and the review of the common regulatory framework
more This study provides quantitative and qualitative data as well as analysis on the main telecom network optimisation technologies including:
Traffic and policy management – Network design – Video infrastructure – Cloudification – Telco software

Two deliverables to provide you efficiently with this outstanding expertise:
1. Report (ppt format)
The state of the art for key network optimisation technologies, coming along with the impact on strategies of the key telecom equipment makers (Alcatel-Lucent, Cisco, Ericsson, Huawei and Nokia Networks) and major telcos (AT&T, DT, Orange, Telecom Italia, Telefσnica, Verizon and Vodafone) in order to gather all necessary information to understand and assess issues & opportunities of these markets.

2. Dataset (xlsx)
Data & Forecasts up to 2019 covering seven main network optimisation technologies for three regions
- North America, Europe and Asia-Pacific as well as World consolidated
- Network optimisation technologies consolidated by zone with a breakdown by Traffic and policy management, Telco WiFi, Mobile Backhaul, Video optimization infrastructure, SDN/NFV, Cloud equipment, OSS/BSS
World TV & Video Services Markets
more Our TV experts publish half-yearly their TV & Video Services observatory, including a report and a database, covering 38 countries, 10 regions and world consolidated.
This ongoing monitoring is accompanied by regular analyses and analyst viewpoints of trends, disruptions and industry moves.
World LTE market & MBB spectrum
more The bundle World LTE market & MBB spectrum includes two deliverables dealing with both LTE and spectrum issues:
1. A database (updated half-yearly): quantitative & qualitative data for 45 countries, 6 zones & world consolidated - 76 LTE operator sheets are also available. It gathers information about spectrum issues, technologies, revenue & subscriber data & forecasts up to 2019. It presents the current status of the main mobile broadband frequency bands and results of auction processes including allocation modes, prices paid by each licensee, quantity of spectrum acquired by player, technology, price paid per MHz per PoP for 10 years and detailed information on the regulatory status.

2. A report (updated half-yearly) providing you with the state-of-the-art regarding LTE: overview of dynamics in LTE markets up to 2019 by geographical area and by technology. It also provides you with analyses of the worldwide LTE market status, LTE pricing, new services, technological issues, recent pieces of news on spectrum allocations, spectrum prices comparison, roaming, chipsets and devices.
With regards to spectrum, latest developments in the field are highlighted. Information include the main evolutions of the regulatory framework, spectrum sharing issues and new radio technologies, the 700 MHz band status, mobile spectrum in Western Europe, Eastern Europe, Asia Pacific, North and South America, and Africa Middle East, and spectrum valuation.
World OTT markets
more This yearly observatory – report and dataset- provides a comprehensive worldwide and regional/country level market value database covering all principal OTT services for the period of 2010 to 2019.
• Markets covered: Internet access and usage, search, social, mobile, video, e-commerce, communication, cloud, digital (music and books) and online gaming
• The above markets are also dissected from a business model angle, to include both paid revenues and advertising revenues from display formats including RTB
• 4 regions and 15 countries covered: World, EU28, EU5, APAC; Brazil, China, France, Germany, India, Italy, Japan, Russia, South Africa, South Korea, Spain, Switzerland, Turkey, UK, USA
• The total telco services market is also provided as a means of comparison with the OTT services market

Case studies of the principal Internet players (Amazon, Apple, Facebook, Google and Microsoft), including their acquisition and platform strategies are looked into, whilst also looking at other major players and trends to emerge, such sharing economy players (Airbnb/Uber) and impacts on regulation, and a look at players’ financials. A detailed analysis of the dynamics of each OTT market is provided, including the key players, competition levels and IDATE’s perspectives and outlook.
Satellite's Growth Engines
Market report
more The space industry seems confident in the future of the sector, especially according to manufacturers' forecasts, which show that about 20 telecommunications satellite orders per year are anticipated until 2020.

This study aims to analyse the growth potential of three market segments that seem particularly promising sources of innovation and growth: UHDTV, inflight broadband Internet connectivity and inflight mobile communications.
For each of these market segments, the report seeks an understanding of what trade-offs exist in terms of range of services, player strategies, business models and technology solutions.
The expected impact of these market segments on the space industry is also evaluated and illustrated as market forecasts for 2020.

This study aims to answer the following questions in particular:
• Will Ultra HD drive the future of satellite TV broadcasting?
• Will LEO constellation projects bear fruit and will they revolutionise the broadband satellite market?
• Does the inflight connectivity market represent a real growth driver for satellite or is it to suffer from competition from terrestrial solutions, particularly LTE?
World FTTx market
more The bundle World FTTx market includes two deliverables:
1. A report analysing the developments in FTTx markets up to 2019.
It presents a geographical panorama of FTTx access solutions in Europe, Asia, North America, Latin America, Middle East & Africa. It also includes an overview of the major world leaders as well as a panorama of the ultrafast broadband markets: Services and tariffs, ultrafast broadband market

2. A half-yearly updated dataset covering:
- 70 countries & 250+ player sheets including their roll-out projects
- data for markets at December 2014 & forecasts up to 2019 for home passed and subscribers by architecture (FTTH/B, VDSL, FTTx/Docsis 3.0, FTTx+LAN)

Contact us for package or subscription rates including updates.
Advertising and the second screen
Market report
more This report explores how live TV will need to change its advertising practices to handle growing competition from the Internet and protect its status as top mass medium.
It compares the way ad revenue is progressing for both TV and the Internet, and looks at the rapid changes in TV viewers' behaviour.
The report examines whether live TV needs to borrow certain recipes from the Web, to line up with viewers' new habits and advertisers' new demands.
It explores the new possibilities opened up by the simultaneous use of the second screen by TV viewers, to deliver a new, more interactive and targeted experience to users and advertisers alike.
It concludes by assessing the development outlook for these new brands of advertising, and details the obstacles that are likely to impede television's path to merging with the Internet.
Content Economics
more This report analyses the four major segments of the content industry:
• books
• recorded music
• video games
• video
For each sector, it details key market figures, analyses the dematerialisation cycle, its impact on industry structure and value distribution, and estimates the impact of piracy.
It then offers a cross-analysis of the trends common to all four sectors.
Finally, it provides 2015-2019 market forecasts for each of the four sectors on a global scale, focusing on six key countries and four regions.
World Telecom Services Market
more This study includes two deliverables:
1. A report (ppt format) providing readers with the current status of the telecom services market, along with analyses of global trends and growth dynamics by technology and by markets.
It also offers an overview of the world's top telcos.

2. A dataset dedicated to service revenues and usages with data and forecasts up to 2019 for 26 countries, 6 regions & world consolidated.

These deliverables are updated every 6 months, the present bundle does not include updates.
Cellular devices
Market report
more This report describes the cellular connected device ecosystem, in terms of offerings and related business models.
It describes the main drivers and barriers for market take-off.
It also provides forecasts in volume and in value for the laptops and tablets markets for nine countries.
Connected TV
Market report
more New players, new solutions... the connected TV market is entering a new stage in its development. This is playing out against a backdrop of consolidation for on-demand viewing and ongoing attempts to provide consumers with bigger and better selections of content and services.

Our latest report on the connected TV market explores the core trends in the sector, and the initiatives being taken by CE, TV and Internet industry players. It also delivers a detailed SWOT analysis for companies in each of these sectors. The report concludes with three outlook scenarios for 2025 that forecast market value and how viewing habits will have evolved depending on which of the three sectors comes out on top.
Video Games in the Cloud
Market report
more Our new study focuses on all market segments of the video game industry impacted by the dematerialisation of distribution, specifically: home and handheld consoles, PCs (including laptops), mobile devices (smartphones, phablets & tablets) and TV sets. This report aims to measure the degree of dematerialisation affecting distribution in each of the market segments above, independently of the technology used.

We take into account services carried out by key players on
• Consoles: Microsoft, Nintendo & Sony for instance
• PCs: Steam, GOG and similar competitors
• Connected TVs through STBs, Pay-TV interfaces or as a 'stand-alone-service'

Finally, IDATE estimates the changes within the value chain for each market segment examined, with qualitative and quantitative data up to 2019.
Market report
more The WiFi-first concept emerged in 2014. It uses Wifi in conjunction with cellular connections.
Wifi has always been considered as disruptive by the cellular industry because it is a low-cost solution to provide nomadic access.
Despite remaining technological hurdles, Wifi has gained traction for many players willing to eat into MNOs' revenues by jumping into the cellular-nomadic business.

This report presents the state-of-the art on WiFi-first and highlights strategies at play in a business that unites companies from three distinct worlds: Mobile - Fixed - OTT
Future TV: 2025
Market report
more The TV market is shaken to its very core, profound changes will happen between now and 2025. There will be – and already are– disruptions with important impacts on the audiovisual landscape.
Our new prospective report provides a snapshot of the most likely disruptions in TV content distribution up to 2025 as well as in user behaviour. It analyses how the industry’s structure is changing and then presents in detail the long-term options available to market players. Lastly the study also offers complete market figures up to 2025 for both retained scenarios.
DigiWorld Yearbook 2015
Market report
more Over the past 15 years, the DigiWorld Yearbook has become IDATE's flagship report, with an annual analysis of the recent developments shaping the telecoms, Internet and media markets, identifying major global trends and outlining scenarios of what lies ahead.
The mission of the Yearbook has expanded as digital technologies take on their central role in transforming various sectors including connected cars, financial and insurance services, healthcare, retail trade and the collaborative economy.
OTT Regulation
Market report
more Over the last decade a completely new economy has evolved based on the Internet and OTT players. While this had until recently been actively encouraged to galvanise the economy, there is now simply too much revenue involved for the players not to receive regulatory intervention.
This report looks into such OTT regulatory landscape in the key areas of net neutrality, competition, tax optimization, privacy, and copyrights; the key stakes in each area and how regulation is rolling out (or not) in various leading nations.

Main countries covered include Australia, Canada, Germany, France, Spain, Italy, Japan, South Korea, Netherlands, UK and USA, with India, Taiwan and New Zealand also covered depending on the topic. The European Union as a whole is also covered.
Commercial and consumer drones
Market report
more Although still quite small, the civilian drone market is flourishing, particularly in France. A host of trials are being conducted with professional drones, and the first major contracts should not be far behind. Applications are many and various. The use of UAV in all industry sectors is opening up an array of new prospects.
As in any nascent market, there is no shortage of issues to address, and stakeholders will have to rise to some major challenges - our study deepens these aspects.
Furthermore, this report answers the following questions:
• What key properties must civilian drones have to meet market demand?
• What will the core applications be for UAV?
• Which players will secure contracts with major (still unconvinced) corporations?
• Will regulations help or hinder market development?
• How will civilian drone sales evolve over the next five years?
Digital Innovation in Retail
Market report
more This report presents how the retail sector is impacted by technologies and what the consequences are for traditional players
The first part of the report provides an overview of the major issues and opportunities for retailers around technologies
The second part presents the technologies seen as key to respond to changes in customer purchase behaviour.
The third and final part outlines the strategy of major bricks-and-mortar players in response to the introduction of online marketplaces.
Audiovisual industry going global
Market report
more The audiovisual market has always been a traditionally multinational industry. Within the industry, content production, publishing and distribution activities have highly varying levels of internationalisation. There has been a marked escalation of transnational mergers over the recent period, indicating a new phase in globalisation of the industry.
There is now pressure coming from two main angles: producers are faced with constantly increasing production costs, and distributors are faced with continually high CAPEX levels and new competition from OTT players. European service publishers have to reinvent their strategies in this new globalised context, which is dominated by North American players.
This report aims to:
• establish the current state of globalisation and industry restructuring in the audiovisual sector by studying the corporate strategies of a selection of major players from the production, publishing and distribution segments
• assess the impact of globalisation on European players in the audiovisual sector by focusing on TV channels and networks
• describe the various coping strategies being pursued by these players.



Commercial Contact
P: +33 (0)467 144 404
F: +33 (0)467 144 400
Register to our newsletter