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Market Reports

IDATE Research's market report programme constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets in the digital economy – the DigiWorld.

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Our brand-new 2015 research catalog is organized around four areas that cover 10 specific categories. Each of these provides insight into key markets through a comprehensive set of deliverables – datasets, reports and slide decks. Contact us for the complete list of publications and pricing conditions for single studies or packages.

Future Networks Telecom Strategies Media Strategies Internet Economies
Wireline Telecom Players & Markets Television & Video OTT
Connected Objects

Wireless Telecom & Over-The-Top Video Distribution & Devices
Personal Data & Advertising

Cloud & Infrastructure   Digital Entertainement  

Search result(s) : 25/140
World Telecom Equipment Market
more This report analyses the overriding trends and changes taking place in telecom equipment markets around the globe. It explores the driving forces behind the market’s growth through an analysis of telcos’ Capex, and provides forecasts up to 2013 for the different geographical areas, the largest markets and main segments.
Apps and the Mobile Internet
more Mobile Internet is here and geared for growth, despite the global recession. For 2016 the worldwide penetration rate of Mobile Internet will reach 34.7% - or 2.89 billion users - generating service revenues (apps and advertising) of 43.3 billion EUR. This report provides detailed information about market's structure, data & forecasts 2008-2016, player profiles and strategies. It also spotlights the current and upcoming trends and the different kinds of mobile Internet usages.
Mobile LBS
more Mobile LBS has now expanded from traditional maps and navigation services to social networking in the form of check-ins. For 2017 in the EU27, mobile LBS penetration of mobile subscribers will reach 35% - or 255 million users - generating revenues of 1.3 billion EUR from apps and advertising. This report provides detailed information about: the market structure, data & forecasts 2010-2017, competition structure and market trends.
Future of Communication 2020
more Communication being ubiquitious and IP-based solutions taking increasingly a bigger part in it, this market still remains essential despite decreasing revenues. This report provides analyses on quantitative changes until 2020, in terms of usages and revenues. It also describes the latest trends, the re-positioning of telcos in an OTT world.
NGA deployment costs
more The Digital Agenda for Europe (DAE) 2020 calls for ubiquitous coverage of households in all EU Member States with a minimum broadband access of 30 Mbps, and subscriptions to 100 Mbps access for half of them. This report provides its readers with an inventory of NGA network coverage for each EU Member State as well as cost scenarios – with a breakdown by technology and by population density (urban, peri-urban, rural) – to reach the DAE targets.
Smartphones in Business
more The smartphone has become a must-have digital device for the public, and has also taken over the business world, both directly (employer provided) and indirectly (with Bring Your Own Device). Our exclusive survey, conducted simultaneously in the three largest European markets, examines the extent of direct and indirect smartphone usage for business purposes and analyzes usage, requirements and employees' perceptions of their smartphones at work.
more In this report, IDATE identifies the latest developments and major trends in the broadband and ultra-fast broadband markets. After a detailed analysis of the various terrestrial networks and their coverage, it examines satellite technology and the opportunities for positioning it as a complementary service to terrestrial networks to reduce the digital divides that currently exist in Europe and Africa.
Mobile Advertising - Report & Database
more This report analyses the current development of the mobile advertising market. It includes market figures for the period 2008 to 2017, including revenue per user and fixed advertising / paid mobile app market figures for comparative syntheses. The report answers the question of whether mobile advertising should be considered as an extension of the fixed or a distinct new market, and the impacts of mobile in-app ads which are unique to mobile advertising. The ecosystem, key players and new initiatives of telcos are also examined.
more This bundle includes:
- a Status report which analyses the Connected TV chain and details the impacts of this new environment per segment: audiovisual content, services programming and packaging, distribution solutions, platforms and devices. It also examines the positioning and strategies of the major Connected TV players.
- a database which provides national market data and forecasts up to 2017 for OTT video and pay video services on connected TV sets, along with key figures for connectable devices and platform providers.

These report and database are part of our Connected TV Distribution Watch which includes:
- a half-yearly updated Database (March & September 2013)
- a half-yearly Status Report (March & September 2013)
- Three insights on the sector key issues (focus on a specific market, latest trends analysis, offers and key player benchmark).
World Online Advertising market
more The World Online Advertising market package includes:
- a database with quantitative data on online advertising, the key market for monetization of personal data, up to 2018 for 15 countries (USA- UK –France –Germany –Italy –Spain –Japan -South Korea –China - Brazil – India – Russia – Turkey - South Africa – Switzerland), 2 zones and world consolidated. Six sub-segments are estimated for each country : search, display, mobile, RTB, social networking and video.
- a status report providing an analysis of key trends and technologies around personal data today (including privacy challenge, retargeting, VRM, new data measurement techniques, etc…) and also includes an overview of the world leaders and their KPIs (Google – Facebook – Yahoo! – Microsoft – Twitter – Amazon – Apple)
World Video Delivery Platforms
more The World Video Delivery Platforms package includes two deliverables:
1. A database: TV access data (2009-2018) for 30 countries, 5 regions and global aggregates. The dataset provides information on (digital) terrestrial, satellite, cable, IPTV and broadband (fixed and mobile) subscribers. Data on connected devices (TV set, STB, home consoles, Blu-ray, PVR, DMA/R, smartphones, tablets) are supplied for a selection of key markets along with regional aggregates.
2. A report which provides readers with the state of the art of video delivery platforms, exploring the market's development up to 2018 by geographical area and by technology. It also provides an analysis of the global market, how new video consumption habits impact distribution, the biggest challenges stakeholders are facing, technological developments and their impact on user interfaces and video consumption devices.
Telco Investment Challenges
more As the need to deploy superfast systems becomes apparent, telcos are signing more and more cooperation agreements (sharing, pooling, outsourcing) and seeking out new financing models.

Based on an analysis of the global marketplace and its players (23 countries, 22 telcos profiled), this report examines fixed and mobile network CAPEX from 2008 to 2013, and analyses why the pace of investment picked up in 2013.
World TV & Video Services Markets
more Our TV experts publish half-yearly their TV & Video Services observatory, covering 37 countries, 10 regions and world consolidated. This ongoing monitoring is accompanied by regular analyses and analyst viewpoints of trends, disruptions and industry moves.
World video games market
more The global market for video games represents a total of nearly 62bn€ in 2014 and we estimate a strong CAGR of 8.5% for the period 2014-2018.
This study follows the development of key indicators for the sector over five years and makes an appraisal of the key segments:
• Home consoles • Handheld consoles • Offline computer games • Online computer games • Smartphone Game Market • Tablet Game Market • Digital Video Game Market
World Telecom Services Market
more This study includes two deliverables:
1. A report (ppt format) providing readers with the current status of the telecom services market, along with analyses of global trends and growth dynamics by technology and by markets.
It also offers an overview of the world's top telcos.

2. A dataset dedicated to service revenues and usages with data and forecasts up to 2019 for 26 countries, 6 regions & world consolidated.

These deliverables are updated every 6 months, the present bundle does not include updates.
Content Economics
more This report analyses the four major segments of the content industry:
• books
• recorded music
• video games
• video
For each sector, it details key market figures, analyses the dematerialisation cycle, its impact on industry structure and value distribution, and estimates the impact of piracy.
It then offers a cross-analysis of the trends common to all four sectors.
Finally, it provides 2015-2019 market forecasts for each of the four sectors on a global scale, focusing on six key countries and four regions.
World FTTx market
more The bundle World FTTx market includes two deliverables:
1. A report analysing the developments in FTTx markets up to 2019.
It presents a geographical panorama of FTTx access solutions in Europe, Asia, North America, Latin America, Middle East & Africa. It also includes an overview of the major world leaders as well as a panorama of the ultrafast broadband markets: Services and tariffs, ultrafast broadband market

2. A half-yearly updated dataset covering:
- 70 countries & 250+ player sheets including their roll-out projects
- data for markets at December 2014 & forecasts up to 2019 for home passed and subscribers by architecture (FTTH/B, VDSL, FTTx/Docsis 3.0, FTTx+LAN)

Contact us for package or subscription rates including updates.
World LTE market & MBB spectrum
more The bundle World LTE market & MBB spectrum includes two deliverables dealing with both LTE and spectrum issues:
1. A database (updated half-yearly): quantitative & qualitative data for 45 countries, 6 zones & world consolidated - 76 LTE operator sheets are also available. It gathers information about spectrum issues, technologies, revenue & subscriber data & forecasts up to 2019. It presents the current status of the main mobile broadband frequency bands and results of auction processes including allocation modes, prices paid by each licensee, quantity of spectrum acquired by player, technology, price paid per MHz per PoP for 10 years and detailed information on the regulatory status.

2. A report (updated half-yearly) providing you with the state-of-the-art regarding LTE: overview of dynamics in LTE markets up to 2019 by geographical area and by technology. It also provides you with analyses of the worldwide LTE market status, LTE pricing, new services, technological issues, recent pieces of news on spectrum allocations, spectrum prices comparison, roaming, chipsets and devices.
With regards to spectrum, latest developments in the field are highlighted. Information include the main evolutions of the regulatory framework, spectrum sharing issues and new radio technologies, the 700 MHz band status, mobile spectrum in Western Europe, Eastern Europe, Asia Pacific, North and South America, and Africa Middle East, and spectrum valuation.
World OTT markets
more This yearly observatory – report and dataset- provides a comprehensive worldwide and regional/country level market value database covering all principal OTT services for the period of 2010 to 2019.
• Markets covered: Internet access and usage, search, social, mobile, video, e-commerce, communication, cloud, digital (music and books) and online gaming
• The above markets are also dissected from a business model angle, to include both paid revenues and advertising revenues from display formats including RTB
• 4 regions and 15 countries covered: World, EU28, EU5, APAC; Brazil, China, France, Germany, India, Italy, Japan, Russia, South Africa, South Korea, Spain, Switzerland, Turkey, UK, USA
• The total telco services market is also provided as a means of comparison with the OTT services market

Case studies of the principal Internet players (Amazon, Apple, Facebook, Google and Microsoft), including their acquisition and platform strategies are looked into, whilst also looking at other major players and trends to emerge, such sharing economy players (Airbnb/Uber) and impacts on regulation, and a look at players’ financials. A detailed analysis of the dynamics of each OTT market is provided, including the key players, competition levels and IDATE’s perspectives and outlook.
World TV & Video Services Markets
more Our TV experts publish half-yearly their TV & Video Services observatory, including a report and a database, covering 38 countries, 10 regions and world consolidated.
This ongoing monitoring is accompanied by regular analyses and analyst viewpoints of trends, disruptions and industry moves.
more This study provides quantitative and qualitative data as well as analysis on the main telecom network optimisation technologies including:
Traffic and policy managementNetwork designVideo infrastructureCloudificationTelco software

Two deliverables to provide you efficiently with this outstanding expertise:
1. Report (ppt format)
The state of the art for key network optimisation technologies, coming along with the impact on strategies of the key telecom equipment makers (Alcatel-Lucent, Cisco, Ericsson, Huawei and Nokia Networks) and major telcos (AT&T, DT, Orange, Telecom Italia, Telefónica, Verizon and Vodafone) in order to gather all necessary information to understand and assess issues & opportunities of these markets.

2. Dataset (xlsx)
Data & Forecasts up to 2019 covering seven main network optimisation technologies for three regions
- North America, Europe and Asia-Pacific as well as World consolidated
- Network optimisation technologies consolidated by zone with a breakdown by Traffic and policy management, Telco WiFi, Mobile Backhaul, Video optimization infrastructure, SDN/NFV, Cloud equipment, OSS/BSS
World Consumer Electronics Market
more Our study Consumer Electronics focuses on video devices and explores the main technological and industrial trends in the following market segments: • Television • Computers • Portable Media Devices • Digital Media Boxes • Set-Top-Boxes.
It also delivers key findings on our market sizing and forecasts for CE and connected CE, with a highlight on Ultra HD TV set sales (volume and value) and its prospective up to 2019.
The study includes a report and a detailed dataset.
Mobile Churn Management
Market report
more Retaining customers is one of the most critical challenges in the maturing mobile telecommunications service industry. Customer churn adversely affects mobile telecom operators because they stand to lose a great deal in price premium, decreasing profits levels and a possible loss of referrals from continuing service customers. Figuring how to deal with churn is turning out to be the key to the survival of telecoms organizations. This report by IDATE sets out the real issues at stake in mobile churn management. It addresses and provides guidance on how to tackle churn both in terms of business processes (refining customer care, loyalty schemes, customer segmenting) and through the use of software solutions available.
Mobile Video
Market report
more The mobile video market is fairly unstructured, and includes a wide variety of service offerings and business models yet to be consolidated. In addition, ongoing technological advances need to be validated to establish development of the market.
However, there is strong potential for market growth given the current acceleration in mobile video consumption. Which players will benefit the most remains to be seen.

This report presents the key technologies under development,current issues and both the existing and potential future ecosystems. Three scenarios for 2025 are presented, which aim to anticipate the scope of the market and potential winners in 10 years.
Enquête Communes & TIC
Market report
more A la fois utilisatrices des nouvelles technologies créatrices de services et accompagnatrices de grands projets d'aménagement numérique du territoire, les communes sont au coeur du processus de développement de la société de l'information au niveau local. Cette enquête exclusive conduite auprès des communes de moins de 100 000 habitants, fournit des indicateurs clés pour chacun de ces grands axes d'implication.



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