The penetration of digital television in TV households passes the 50% mark
World Television Market
Publication of the twenty-fifth edition of the “World Television Market” report, is an opportunity for IDATE’s Media team to put into perspective the fundamental changes in the audiovisual industry, in France, in Europe and worldwide. For Florence Le Borgne-Bachschmidt, "It is particularly important to put into context the transformational movements in television, which have never been greater than they are today, in order to measure the revolution taking place”. This report, founded on a very detailed database, provides key information (terrestrial TV, satellite, cable, IPTV, pay-TV etc.), for nearly 40 countries and 5 geographical areas.
TV access modes
According to IDATE, the number of TV households worldwide will reach 1.502 billion in 2016 (+9.4% in 5 years).
According to IDATE, the penetration of digital TV households worldwide will come to 77.6% of TV households in 2016. Three factors in particular will shape the development of digital TV:
According to IDATE, the global TV industry’s revenue will come to €340.1 billion in 2012:
Pay-TV providers going international
Florence LE BORGNE-BACHSCHMIDT
Head of the TV & Digital content Practice
> Executive seminar "Content in the Cloud" within the frame of the DigiWorld Summit 2012 – 14 November 2012
> Visit our blog to read the full article.