The Annual Survey of the French Video Game Industry (2nd edition) published by the French Video Games Trade Association (SNJV) and IDATE
Publication of the French Video Games Trade Association (SNJV) and IDATE’s second annual report into the French video game industry
The second annual report produced by the SNJV association of video game professionals and the digital economy think tank, IDATE, provides an appraisal of production, employment and the economic position of French companies. The report is based on 350 businesses in the sector and contains more than one hundred indicators with figures and analyses. While other statistical studies reflect the extraordinary growth of the video game market and increase in gamers in France and worldwide, since last year, this particular annual report of video gaming in France provides reliable data and indicators enabling better assessment and understanding of the French sector’s industrial ecosystem.
The report published in French last month is now available in its international version. Enhanced each year, it enables precise evaluation of the developments and trends within the sector.
The video game industry has an important dual cultural and digital dimension. In 2014, the French industry employed 25,000 people and generated a total turnover of 4.5 billion euros.The second annual report’s main observations
- French companies are especially creative within the sector: nearly ¾ of French companies are developers as opposed to 60% around Europe (source: IDATE).
- France has 650 projects under development of which 530 represent new intellectual property rights, i.e. more than 80% of production. In 2015, 500 projects will be released.
- ¾ of companies market their productions independently.
- Production has developed anincreasingly international dimension: export accounted for 44.3% of turnover in 2015 as opposed to 42% in 2014. Investments in the development of export activities represented 16.2% of companies’ turnover in 2014 and 19.7% in 2015.
- Studios, however, devoted only 11.8% of their production budgets to promoting games. Promotion policies vary depending on the game category, platform and studios’ marketing cultures.
- In 2014, the average production budget rose from 1.2 million euros to 1.4 million euros. But the number of games under development dropped by almost 10% during the same period.
- In France, most game development companies have been recently formed: more than 57% were created within the last five years. Of these recently formed companies, one-in-two is a microenterprise (with less than five full-time equivalent positions).
- From 2014 to 2015, the number of full-time equivalent jobs per company has increased from 11.6 to 12.7.
- Long-term and qualified positions dominate with more than 63% permanent contracts and 12% temporary contracts.
- Nearly 800 new jobs will be created this year.
- Most businesses adopt an independent approach. 94% of businesses call themselves “independent” and ¾ of them market their games independently. No games in France are exclusively sold on a physical support.
- The uncertainty related to a game’s success and the concomitant strain on a company’s resources to finance growth lead 60% of developers to become service providers, even outside the video game sector.
- Businesses polled identify France as one of the top three most appealing countries to develop video games, behind the United States and Canada.
the full report
 Source: A forthcoming “France Créative” report by Ernst & Young 2015