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Communication & Strategies No. 94, 2nd Quarter 2014
 

Video game business models and monetization

Eds: Philippe CHANTEPIE, Laurent MICHAUD,
        Laurent SIMON & Peter ZACKARIASSON


This issue of Communications & Strategies is dedicated to the analysis of changes in the video game industry. In particular, this issue examines the changes in business models, in business revenue and prices, changes in markets and in industrial structures. Hence, this issue sets the current dynamics that alter the ecosystem in this area, but also some of the conditions necessary for the development of the videogame industry at the time of its transformation.

Three exclusive interviews :
- Yves GUILLEMOT, Ubisoft
- Daniel KAPLAN, Mojang
- Alain LE DIBERDER, ARTE


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