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Eisen
Adam
Director, Business Consulting and Ericsson Mobility World
Ericsson
Session 20/11/03 – 17:45
Table ronde : marché mobile : les partenariats gagnants
Round table: Partnerships for profit in the future mobile markets

Adam Eisen is responsible for Ericsson's global business consulting unit within Ericsson Global Services. This unit provides consulting in business strategy and planning, marketing and service development, and customer and revenue management to operators and services providers.

In addition, Adam is also part of the management team for Ericsson Mobility World, which is a global network of regional centers, with the aim of encouraging rapid creation and market deployment of Mobile Internet applications and services. This open, industry-wide initiative brings together all the various players - operators, ISPs, content providers, enterprises and developers - to increase revenue through new mobile services.

Prior to his current position, Adam was Vice President for the global telecoms consultancy Edgecom and a Senior Consultant with a leading Scandinavian strategy and benchmarking firm. Before moving to Sweden, Adam also spent 10 years in marketing and sales positions with an IBM computer leasing and was a founding partner in a disaster recovery hotsite for IBM mainframe users.

Adam holds a Bachelor of Science in Business Administration from Drexel University and a Masters in Political Science from the University of Pennsylvania.
 
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